Mission Statement

Our Vision & Mission

Participants in the Strategic PLanning workshop approved the following updates to the existing AR Vision and Mission Statement

Vision

Alaska REALTORS® is the voice for real estate in Alaska

Mission

Alaska REALTORS® creates a positive real estate business environment by promoting and protecting its members, real property ownership and private property rights. 

Core Purposes

On behalf of members, Alaska REALTORS® exists to:

  • Advocate
  • Elevate
  • Engage
  • Unify

Strategic Goals

Goal A – Advocate

Enhance the REALTOR® political network to beneficially influence laws and regulations affecting Alaska real estate practitioners and private property rights. 

Goal B – Elevate

Provide tools, services, and training that increase the professional conduct and ethical standards of REALTORS® and brokerages in Alaska

Goal C – Engage

Promote the value of REALTOR® services to consumers, and communicate the positive benefits of REALTOR® participation in public policy and enhancing local communities. 

Goal D – Unify

Unite REALTORS® across Alaska to strengthen the real estate industry, expand networking and educational opportunities, and increase political effectiveness. 

Goal E – Operational Excellence

Refine the AR® organizational structure, governing documents, and finances to create effective volunteer leadership, superior staff management and long -term fiscal strength.