GRI Designation & Others
Graduate, REALTOR Institute – GRI
Members involved in residential real estate who want a solid base of information for their practice will want to participate in the REALTOR® Institute program and earn the GRIsm designation. Presented by NATIONAL ASSOCIATION OF REALTORS® Contact your State REALTOR® Association for course dates and locations. NAR maintains a clearinghouse of information for individuals interested in the GRIsmprogram. For more information call 800/874-6500.
The NATIONAL ASSOCIATION OF REALTORS® and its affiliated Institutes, Societies, and Councils provide a wide range of programs and services that assist members in increasing skills, proficiency, and knowledge. Designations and certifications acknowledging experience and expertise in various real estate sectors are awarded by NAR and each affiliated group upon completion of required courses.
Accredit Buyers Representative – ABR
ABR® education provides REALTORS® with what they need to stay competitive in today’s market. Member benefits such as marketing tools, a referral network and other resources, help to promote their business. Courses for the designation are available both in person and online. Presented by REBAC (Real Estate Buyer’s Agent Council) Contact REBAC at email@example.com, 800/648-6224.
Accredited Land Consultant – ALC
The REALTORS® Land Institute confers its prestigious Accredited Land Consultant (ALC) Designation to only the best land professionals in the business. To qualify for the ALC designation, a land specialist must complete the organization’s rigorous LANDU education program and demonstrate a proven track record in experience and success.The REALTORS® Land Institute is the leading membership organization for land specialists involved in brokerage, sales, consulting, appraisal, development, site selection, marketing, and management of a large range of land property, such as agricultural land; ranches; recreational land; hunting property; timberland; underdeveloped tracts of land; and special purpose properties. Presented by the REALTORS® Land Institute (RLI) Contact RLI at RLI@realtors.org, 800/441-5263.
Certified Commerical Investment Member – CCIM
CCIMs are recognized experts in commercial real estate brokerage, leasing, valuation and investment analysis. The CCIM business network includes more than 9,000 designees and 5,000 candidates principally in North America, but also in Asia and Europe. CCIMs are backed by a respected education program, as well as superior technology products and business resources. Presented by the CCIM Institute Contact CCIM at 800/621-7027.
Certified International Property Specialist – CIPS
The Certified International Property Specialist Network (CIPS Network) comprises 2,500 real estate professionals from 50 countries and is the specialty membership group for global business practitioners of the National Association of REALTORS®. The CIPS® designation prepares REALTORS® to service the growing international market in their local community by focusing on culture, exchange rates, investment trends, and legal issues. Presented by the NATIONAL ASSOCIATION OF REALTORS® Contact Information Central at NAR Global, 800/874-6500, ext. 8369.
Certified Property Manager – CPM
Acquire valuable real estate management skills through educational offerings leading to the CPM®designation. CPM® Members have the competitive edge in every area of real estate management from residential to commercial to industrial. Presented by Institute of Real Estate Management (IREM)Contact IREM® Customer Relations at 800/837-0706, ext. 4650
Certified Real Estate Brokerage Manager – CRB
The Certified Real Estate Brokerage Manager (CRBsm) is one of the most respected and relevant designations offered in real estate business management. The CRBsm designation is awarded to REALTORS® who have completed advanced educational and professional requirements. CRBsmDesignees are better positioned to streamline operations, integrate new technology and apply new trends and business strategies. Join today and discover a new approach to enhancing knowledge and leveraging opportunity. CRB Courses are offered in a classroom setting or online in the Council’s e-Learning Center. Presented by Council of Real Estate Brokerage ManagersFor more information, e-mail firstname.lastname@example.org, call 800/621-8738.
Certified Residential Specialist – CRS
The Council of Residential Specialists has over a thirty-year legacy of giving residential real estate professionals the tools they need to be successful in any market. CRS delivers the education, resources and connections agents need to achieve their goals. Beyond the referral network, the high-caliber online and classroom courses and the benefits of membership, earning the CRS Designation is really about learning proven methods for making more money. Find out how you can get on the proven path to success today. Presented by Council of Residential Specialists Contact Customer Service by e-mail at CRS Help, call 800/462-8841.
Counselors of Real Estate – CRE
The Counselor of Real Estate – or CRE – is a member of The Counselors of Real Estate, an international group of recognized professionals who provide seasoned, objective advice on real property and land-related matters. Only 1,100 practitioners throughout the world carry the CRE® designation. Membership is by invitation only. Presented by The Counselors of Real Estate Contact CRE® at 312/329-8427.
General Accredited Appraiser – GAA
Certified general appraisers wishing to increase their visibility should consider pursuing the GAAsmdesignation. The GAAsm designation is awarded to appraisers whose education and experience exceed state appraisal certification requirements and is supported by the NATIONAL ASSOCIATION OF REALTORS®. Presented by NATIONAL ASSOCIATION OF REALTORS®Call 800/874-6500 ext. 8268, e-mail email@example.com.
NAR’s Green Designation – GREEN
The National Association of REALTORS® created NAR’s Green Designation to provide ongoing education, resources and tools so that real estate practitioners can successfully seek out, understand, and market properties with green features. The course curriculum requires completion of a 12hr Core Course and a 6hr Elective Course in either residential, commercial, or property management. All courses are available in live lecture and online formats. NAR’s Green Designation gives designees the tools to become a community leader and resource in sustainable issues. Established by the National Association of REALTORS® (NAR), the Green REsource Council serves real estate professionals by providing comprehensive training and access to cutting-edge resources and tools as well as promoting green excellence, leadership, and consumer awareness within and across multiple real estate disciplines. Practitioners who complete the 3-day program are awarded NAR’s Green Designation, the only green training program recognized by NAR. For information on NAR’s Green Designation, firstname.lastname@example.org, call 800/498-9422.
Performance Management Network – PMN
The Performance Management Network (PMNsm) is a REALTOR® designation that’s built from the ground up to bring you the real-world skills, the know-how and the tools that will keep your business out front and on top of a lighting-fast market. This designation is unique to the REALTOR® family designations, focusing on the idea that in order to enhance your business, you must enhance yourself. The curriculum is driven by the following topics: negotiating strategies and tactics, networking and referrals, business planning and systems, personal performance management and cultural differences in buying and selling. Presented by Women’s Council of REALTORS®
Contact the WCR at Education Department, 800/245-8512.
Accredited Residential Appraiser – RAA
Certified residential appraisers wishing to increase their visibility should consider pursuing the RAAsmdesignation. The RAAsm designation is awarded to appraisers whose education and experience exceed state appraisal certification requirements and is supported by the NATIONAL ASSOCIATION OF REALTORS®. Presented by NATIONAL ASSOCIATION OF REALTORS®. Call 800/874-6500, ext. 8268, e-mail email@example.com.
Seller Representative Specialist / SRSThe Seller Representative Specialist (SRS) designation is the premier credential in seller representation. It is designed to elevate professional standards and enhance personal performance. The designation is awarded to real estate professionals who demonstrate the knowledge and skills essential for seller advocacy. SRS designees represent a global community of REALTORS® who use their advanced training and expertise to go above and beyond their client’s expectations.
See course information.
Visit www.REBInstitute.com(link is external) or contact the Real Estate Business Institute (REBI) at firstname.lastname@example.org(link sends e-mail) or 800-621-8738.
Society of Industrial and Office REALTORS® – SIOR
Individuals certified with the SIOR® designation are top producers in industrial and office real estate brokerage. SIOR’s network includes more than 3,000 members in 580 cities in 20 countries. SIOR® represents today’s most knowledgeable, experienced and successful commercial real estate brokerage specialists.
Seniors Real Estate Specialist – SRES
The SRES® Designation program educates REALTORS® on how to profitably and ethically serve the real estate needs of the fastest growing market in real estate, clients age 50+. By earning the SRES® designation, you gain access to valuable member benefits, useful resources, and networking opportunities across the U.S. and Canada to help you in your business. Presented by SRES® Council.Call 800/500-4564, e-mail email@example.com.
NAR Family Certifications
At Home With Diversity – AHWD
A ground-breaking professional education initiative designed to provide America’s real estate professionals with training and tools to expand their business as well as home ownership opportunities for more Americans. AHWD certification relays to the public that those certified have been professionally trained in and are sensitive to a wide range of cultural issues inviting a wider volume of business from a greater variety of cultures. Presented by NATIONAL ASSOCIATION OF REALTORS®. For more information on this course and its business principles, please contact Diversity, 800/874-6500 ext. 8393.
The new e-PRO certification provides a roadmap to help you serve hyper-connected consumers of today and tomorrow. Course topics for Day 1 include the changing market, how to connect with consumers, the online conversation, and reputation management. Day 2 provides hands-on discovery of business tech tools, such as an e-strategy, mobile office, micro-blogging, rich media, and NAR resources. Presented by REBAC (Real Estate Buyer’s Agent Council). Contact e-PRO® at firstname.lastname@example.org, 877/397-3132
Resort & Second Home Propety Specialist – RSPS
RSPS certification is offered by NAR Resort for resort and second-home professionals around the world. REALTORS® specializing in resort and second-home markets and interested in demonstrating their knowledge and expertise should pursue the RSPS certification. The RSPS core certification requirement includes the NAR Resort & Second-Home Market Course. RSPS applicants will also choose from twenty three different elective choices including courses from the NAR Education Matrix and the NAR Resort Symposium held every 18 months. Presented by NATIONAL ASSOCIATION OF REALTORS®. For more information, call NAR Resort 312/329-8393
Short Sales & Foreclosure Resource – SFR
For many real estate professionals, short sales and foreclosures are the new “traditional” real estate transaction. Knowing how to help sellers maneuver the complexities of short sales as well as help buyers pursue short sale and foreclosure opportunities are not merely good skills to have in today’s market — they are critical. And while short sales and foreclosures are not for the faint of heart, agents with the proper tools and training can use these specialty areas to build their business for the long term. REALTORS® with the SFR certification can be a trusted resource for short sales and foreclosures. Your ability to close short sales and foreclosures depends in part on your confidence in seeing these transactions through. Begin building your confidence today with SFR! Presented by NATIONAL ASSOCIATION OF REALTORS®.For more information e-mail SFR@realtors.org, call 877/510-7855.
Broker Price Opinion Resource / BPOR
The BPOR certification is no longer being awarded to members. Approximately 6,000 members have earned BPOR.
Certified Real Estate Team Specialist / C-RETS
The Certified Real Estate Team Specialist (C-RETS) certification is designed to improve team development, individual leadership skills, and financial performance. C-RETS courses provide the tools, strategies, and knowledge that are required of today’s real estate professionals who are either considering or currently operating in a team environment. It is for team leaders, team members, those looking to start a team, and those who simply want to sharpen their management skills.
Digital Marketing: Social Media
The RRC Digital Marketing: Social Media certification is for real estate professionals who want to develop expertise with social media resources and the sites that are an essential part of today’s digital marketing mix, whether you are promoting your business or the properties you represent.
Luxury Homes Certification / LHC
Luxury Homes Certification is for agents looking to hone their skills in the ever-growing luxury home market. The courses included will give REALTORS® the knowledge they need to approach the luxury niche, including pricing strategies, negotiation tactics, and how to stand out from the crowd.
Military Relocation Professional / MRP
NAR’s Military Relocation Professional certification focuses on educating real estate professionals about working with current and former military service members to find housing solutions that best suit their needs and take full advantage of military benefits and support.
Pricing Strategy Advisor / PSA
Enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values with NAR’s PSA (Pricing Strategy Advisor) certification.
Real Estate Investing / REI
The Real Estate Investing (REI) certification program is for REALTORS® who want to master the ins and outs of working with investors and those who are establishing themselves as real estate investors.
Real Estate Negotiation Expert / RENE
The Real Estate Negotiation Expert (RENE) certification is for real estate professionals who want to sharpen their negotiation and client advocacy skills.
The Smart Home certification is for real estate professionals who want to develop expertise in the technology, privacy issues, and best transition tactics involved in selling smart homes.